The Nonprofit Growth Playbook: Marketing and Fundraising Strategies That Work

Unlock the secrets to nonprofit growth in this interactive roundtable, offering a comprehensive guide to practical marketing and fundraising strategies. Attendees will explore data-driven marketing approaches, personalized donor engagement techniques, and methods for crafting compelling campaigns to increase donor support. Learn from experienced nonprofit leaders as they discuss techniques for donor storytelling, digital platform optimization, and resource management to help reach your organization’s fundraising goals. This session provides valuable insights and tools to support and expand your nonprofit’s impact.

Key Topics:

• How to identify and communicate your nonprofit’s unique mission and impact
• Building a brand story that resonates with supporters
• Email marketing strategies for nurturing donor relationships
• Leveraging social media for community building and donor engagement
• Setting SMART (Specific, Measurable, Achievable, Relevant, Time-Bound) fundraising goals
• Calendar planning for campaigns, events, and donor touchpoints
• Planning impactful fundraising events
• Building sustainable partnerships with corporations and local businesses

Key Takeaways:

• Brand Positioning Worksheet
• Digital Engagement Checklist – key steps to build a consistent and engaging online presence
• Annual Fundraising Calendar
• Event Planning Checklist
• A network of panelists and peers for continued support